Como 1907 is an Italian football club based in Lombardy, on the shores of beautiful Lake Como, with a rich history that includes being at the height of Calcio. It is also well known for its player development having produced several Italian national team players during its history, including most recently, Gianluca Zambrotta.
This brand development is an effort to engage the current fan base while working to expand awareness of Como outside it’s current geography. To lead the new branding and creative along with their social media and digital investments, we have been inspired by the characteristic elements of the team, such as the lake, waves movement, shield evolution, flags, players, stadium and especially the fans, from which we have created the next visual identity.
Here is the result, enjoy!
Photography by Enrico Levrini ©